Acquisition of Instagram by Facebook Essay Example | Topics and Well Written Essays - 1500 words

Acquisition of Instagram by Facebook - Essay Example A comprehension of the strategic reasons behind this acquisition is a critical aspect to gauge the long-term motives of the companies. Facebook is a social networking platform that helps to connect with family as well as friends along with facilitating in sharing own views and opinions, sending messages, sharing images and videos and playing games among others. On the other hand, Instagram Inc. founded in 2010, is a free photo sharing application software company. It provides a very beautiful, fast as well as amusing way of sharing photos with the family and friends. The company has become very popular with its photo sharing application but the acquisition of Instagram by Facebook at a valuation of $1 billon is really surprising for the whole industry because since the establishment of Instagram the company has no turnover up to now. It has only 35 million users of the application especially the Apple Smartphone users as well as other Android smartphone users. It is also very surpris ing for all because there are a lot of blog sites that are already accumulated with Facebook, despite this it has acquired such as a small application based company (Gavaghan & Warren, 2013). In this context, it is definitely required to be pointed out that understanding the strategies of the big companies is at times really quite complex. The term strategic management describes the process of analysing decisions as well as actions taken by an organisation in order to create and derive sustainable competitive advantages. Therefore, it is determined that managing the strategy of an organisation effectively as well as efficiently is the essence of organisational growth (The Social Media Guys, 2010). This essay intends to critically discuss the strategic opportunities and threats facing Facebook. Moreover, the different methods of strategic development that can be used by the companies will be identified. Consequently, amid these methods, the appropriate method applicable in case of Fa cebook’s acquisition of Instagram will be evaluated. In addition, with the aid of the TOWS matrix, a critical analysis would be made of the strategic decision taken by Instagram’s management to join forces with Facebook. Strategic Opportunities and Threats Facing Facebook In the global business world, every organisation has to deal with two types of environment i.e. internal environment as well as external environment. In this context, the parameters that will be described comprise the opportunities as well as the threats faced by Facebook by taking concern the external environment (Thompson & et. al., 2005). In the context of strategic opportunities for Facebook, firstly there is a need to highlight the acceptance of the global people of this innovative concept. The audience size of this social networking media and the talents who are associated with this concept is the significant strength as well as opportunity of this organisation for dealing with any hurdle coming from the global competitors. The term strategic opportunity is a broad concept because it is not only defined by the present business scenario simultaneously it also dedicatedly focuses on the sustainability as well as future prospects (Jeffs, 2008). In order to address the varied strategic opportunities, there is a need to determine the core strategic causes behind the acquisition of Instagram by Facebook. Behind this strategy, unquestionably it can be stated that Facebook acquired this company not because of the turnover generated by it but owing to the user acceptance related to the application. Facebook seeks to sustain in the global market through continuously providing innovative

How would you characterise Martin Luther Kings strategy for gaining Essay

How would you characterise Martin Luther Kings strategy for gaining civil rights In what ways did it differ from the approach espoused by Malcolm X or Stokely - Essay Example Being raised Christian gave King a moral and forgiving outlook on life, that later showed in his approach to civil rights. Garrow explains King stated: We must keep God in the forefront. Let us be Christian in all of our action. The protesters must not hate their white opponents, but be guided by Christian love while seeking justice with their demands. Love is one of the pinnacle parts of the Christian faith. There is another side called justice. And justice is really love in calculation. (24) Baptist believed that Jesus did for every mans sin. All that man has to do is ask for forgiveness, inviting Jesus into to his heart. Once Jesus blood covered a sinner, the sinner became perfect in Christ. If someone is perfect, no matter the color, they are equal. King felt that every sinner could be forgiven, even Ku Klux Klan members or white supremacists. This led him to be forgiving of the white oppressors. Forgiveness in the Christian religion did not mean acceptance for the Jim Crow laws in place at the time of Kings birth. Jim Crow laws did not abide by national laws. King felt â€Å"civil disobedience to local laws is civil obedience to national laws† (Garrow, 92). Although the North won the American Civil War, the South won the battle of Jim Crow laws. Jim Crow laws were laws created to keep white and black separated (Cook, 10). An example would be separate bathrooms, water facets, eating facilities, and even separate places on public transportation. King felt that Jim Crow laws were illegal. Technically he was right. The North won the war, which made federal laws superior to state laws. However, the Southerners did not acknowledge this fact. The reality was the North did not want to deal with civil rights after the American Civil War until activists like King started pressing the issue. King realized that, â€Å"that our refusal to accept jim crow in specific areas challe nges the entire social, political and economic order that